Marfrig will have deforestation-free production chain in ten years
- Company will invest R$500 million on sustainability actions by 2030
- Key objective is to produce while preserving Brazilian biomes, especially the Amazon
- Designed in partnership with the IDH, program envisages sustainable livestock production, full traceability and inclusion of irregular producers
São Paulo, July 23, 2020 - Marfrig, one of the world’s leading producers of beef and the largest hamburger producer, today announced the Marfrig Verde+ Plan, whose mission is to ensure that 100% of the company's production chain is sustainable and free of deforestation over the next ten years. The plan, designed in partnership with Sustainable Trade Initiative (IDH), a private foundation whose mission is to accelerate sustainability in the main agro-commodity chains, was unveiled to investors, clients, cattle producers and environmentalists in Brazil and abroad during an online event in which key company executives, as well as representatives from the financial markets and civil society participated. Over the next ten years, Marfrig will invest R$500 million on sustainability actions.” "We are absolutely convinced that there will be a promising future only for those who embrace sustainability,” says Marcos Molina dos Santos, founder and chairman of the board of directors of Marfrig. "We are the pioneers in our sector and, once again, we want to encourage the entire chain to make a commitment to sustainable development and to preserve our forests."
Based on the PRODUCTION-CONSERVATION-INCLUSION approach, the plan envisages closer connection with the supply chain that goes beyond business relations, thus improving its livelihood while mitigating the risks of deforestation. Many of the actions will be simultaneous and interconnected, and involve networking, partnerships with civil society organizations and academia, as well as jointly working with the Prosecution Office. Society can monitor the pace of achievement of targets through transparent platforms.
By 2022, Marfrig will have adapted all its systems to control the chain and mitigate risks. Later this year, the company will launch the Map for Mitigation of Risks of Indirect Suppliers, which will cross the maps of native vegetation with maps of livestock production. This will enable it to determine the areas of higher or lower risk of suppression of biodiversity. Also, by the end of 2020, the satellite-based geomonitoring system currently used for the Amazon will be adapted to monitor the Cerrado biome as well.
Between 2022 and 2025, Marfrig will lead the program to readmit embargoed producers, enabling them to once again meet the company's sustainability criteria. The company will also launch a program involving a technical support network, as well as the intensification and restoration of biodiversity through improved pasture, genetic improvement and animal nutrition.
100% TRACEABILITY OF CHAIN IN THE AMAZON
By 2025, the goal is to achieve full traceability of Marfrig's supply chain in the Amazon. And in the next ten years, the company should replicate it at the Cerrado and other biomes, thus achieving zero deforestation by 2030.
Marfrig will also interact with other links in the production chain - government, industry peers, civil society, clients, investors and banks to help the program gain scale and momentum.
“We believe that supporting the development of a long-term program for the livestock chain in Brazil is ensuring that beef production at the farms remains competitive on the back of robust inclusive systems that help improve the lives of producers through adequate technological packages, which include advanced genetics and availability of fair credit," says Daniela Mariuzzo, executive director of IDH and the Sustainable Landscapes Program in Latin America. The results of all this will be higher productivity, income generation for families and less need to convert new areas of native vegetation for pasture.”