Marfrig signs partnership with IDH Sustainable Trade Initiative
The goal is to promote the supply of sustainably sourced raw materials as from the production of calves
São Paulo, September 13, 2019 – IDH Sustainable Trade Initiative and Marfrig Global Foods, a leading global beef producers and the world’s largest beef patty producer, have just signed a letter of intent for the development of a long-term rural development program for the beef production chain in the Brazilian states of Mato Grosso, Pará and Rondônia. The goal is to promote the supply of sustainably based raw materials as from the production of calves.
The program will focus on three works fronts with strategic public and private partners over the next 12 months with the goal of attracting investors: the development of a network of partners to provide technical support to cattle producers (current and future suppliers, both direct and indirect); financial mechanisms to help cattle producers implement best industry practices; tracking system to complement the current system with a focus on land-impact indicators and on the production of high-quality calves.
“This partnership with IDH demonstrates Marfrig’s commitment to working in partnership with producers and to integrating the chain. Environmental sustainability, animal welfare and cooperation with the communities and suppliers with which the company interacts are values we embrace and disseminate,” said Paulo Pianez, director of Sustainability at Marfrig Global Foods. “We are working side-by-side with the state of Mato Grosso and with partners of the state’s Produce, Conserve and Included (PCI) strategy. The next step is to work on forging partnership and striking a balance between production, conservation and inclusion through investment, coordination with markets and government support for implementing public policies,” said Daan Wensing, Global Director of Sustainable Landscapes at IDH.
The letter of intent was signed on the morning of Sept. 13 in the presence of representatives from Marfrig Global Foods and from IDH, as well as from financial institutions and investment funds.
Created in 2008, IDH is a public-private institution based in Utrecht, Netherlands. IDH is supported by the governments of the Netherlands, Switzerland, Denmark, Norway, France and the United Kingdom. IDH works through partnerships to leverage resources from the private sector to drive sustainability in key agribusiness chains, generating impacts on the UN Sustainable Development Goals (SDGs).